Bringing TV Clips to Blogs, a Site Runs Afoul of Networks
Hollywood Newsroom is now Buzz Newsroom! Visit and bookmark our new site. Buzz is bigger and better, including sports, world news, gadgets and the entertainment news that you're used to. Same staff, just more stuff! Why Fark, Drudge and Huffington when you can Buzz!?In the bad old days of YouTube — before the site meticulously filtered out unauthorized content — the television and movie studios used to complain vociferously that their work was being posted to the site without permission.
Now a similar confrontation is playing out with a start-up called Redlasso.com, which uploads television and radio shows so that bloggers can take clips and post them on their own sites.
In effect, the site makes it easier than ever for bloggers to find a memorable moment or blooper and use it any way they want. Among the most popular videos distributed by Redlasso this month are a PerezHilton.com clip of Ellen DeGeneres’s wedding announcement, a HuffingtonPost.com clip of a Fox News Channel interview with Senator Hillary Rodham Clinton, and a HotAir.com clip of CNN’s reports on Senator John McCain’s health.
“We created a way to work with the content producers and put the genie back in the bottle, as opposed to playing whack-a-mole with video out on the Web,” said Ken Hayward, the chief executive of Redlasso.
- From NYTimes