Film company to add anti-smoking announcements to DVD releases

Posted October 25, 2006 at 2:52 pm | Tags:

From Boston.com: “A motion picture company has agreed to insert anti-smoking public service announcements in DVDs in which smoking is depicted, New Hampshire Attorney General Kelly Ayotte said Tuesday.

The Weinstein Company, believed to be the first company to insert the ads, was responding to a September letter to Hollywood’s 13 major motion picture companies. The letter was signed by the attorneys general from 41 states, including New Hampshire.

Beginning with the December release of “Clerks II,” the Weinstein Company’s upcoming DVDs, which are distributed by company’s exclusive home entertainment distributor, Genius Products, will include an anti-smoking ad created by the American Legacy Foundation.”



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