Sucko Movie, Buffo B.O.
Hollywood Newsroom is now Buzz Newsroom! Visit and bookmark our new site. Buzz is bigger and better, including sports, world news, gadgets and the entertainment news that you're used to. Same staff, just more stuff! Why Fark, Drudge and Huffington when you can Buzz!?But the real stories prove to be those movies that command even higher multiples, hanging in there week after week. These days, movies with family appeal often show the longest staying power. Although Fox’s live-action/animated “Alvin and the Chipmunks” opened in second place — overshadowed by the debut of “Legend” — it proved to be one of the Christmas season’s powerhouses. With an opening of $44.3 million, it eventually grossed $215.3 million, achieving an enviable multiple of 4.86. Disney’s sequel “National Treasure: Book of Secrets” followed a remarkably similar trajectory. After a $44.8 million opening, it climbed to a domestic gross of $217.2 million. That translated to a 4.85 multiple. But viewed in terms of multiples, the biggest surprise among the year-end releases proved to be Warners’ “The Bucket List,” starring Jack Nicholson and Morgan Freeman as two old codgers who refuse to gently go into that good night.
Via Reuters