Where’s WALL*E? Not at the Disney Store…!?
Exclusive: We’re in New York this week. More on that later….
However, we did play a visit to the Mouse’s flagship store in New York, the Disney Store on Park Avenue. There, in the window, was a huge poster for WALL*E. Sweet, I thought, let me pick up some little WALL*E gadget…
So I entered the store. Past the Princess stuff. Past Miley Cyrus and High School Musical junk….
Ok, perhaps the second floor. More discounted crap, Pirates, Enchanted… But no WALL*E?!
The third floor, maybe?! Just over priced Disney prints and collectables. WTF, so I finally stopped and asked a busy employee. “Where’s WALL*E?!” The Disney employee shrugged his shoulders and moved on… Wha - huh?! Pixar’s WALL*E is gonna be huge — and there’s NOTHING TO BUY at the flagship Disney Store?
I took the elevator down to the first floor. Dejected. Sad… I asked another clerk, “anything WALL*E?” Nope, I was told. But soon.
Talk about missing out on an opportunity. I don’t think they know how to sell this movie, which rocks BTW, and didn’t expect it to have merchandising legs. Wake up, get WALL*E toys, t-shirts, buttons, etc., in the stores ASAP, while the buzz is there — not after the fact (like with Narnia and Pirates).
No WALL*E. :(
(Posted via mobile, sorry for any typos, whatever…)